About the Company:
At The Natural Pet Food Group, they're passionate about helping pets thrive naturally.
As a proud New Zealand manufacturer of premium pet food brands like K9 Natural and Feline Natural, they're expanding—and looking for a dynamic, relationship-driven Independent Channel Sales Executive to join the team.
They’re a tight-knit team with a global footprint, making a real difference in the lives of pets. At NPFG, you’ll find a purpose-led culture, supportive leadership, and plenty of opportunity to grow your career while doing work that matters.
About the Role:
This is a hands-on, field-based sales role where you’ll take the lead in driving growth across independent retail channels throughout New Zealand.
From executing retail strategies to building lasting partnerships with our customers, you’ll be the face of the brand—helping pets (and pet parents) discover products they’ll love.
- Execute sales and marketing plans at store level to grow retail sales.
- Develop tailored sales strategies to increase market share across your territory.
- Build strong relationships with retailers, conduct regular store visits, and provide best-in-class support.
- Collaborate closely with our distributor partners to train and enable their teams.
- Identify new business opportunities through proactive outreach.
- Contribute insights to demand planning and sales forecasting.
About You:
- A couple of years in FMCG sales, ideally with exposure to premium brands or the pet industry.
- A proven track record in retail account management or distributor collaboration.
- Strong interpersonal and communication skills—you’re confident, approachable, and naturally build trust.
- CRM savvy, datadriven, and organized with your time.
- A selfstarter mindset—able to own your territory and make smart, strategic decisions.
- A full, clean driver’s license and a willingness to travel regularly within NZ.
- As the face of the business, you’ll be wellpresented and passionate about the pet industry!
Apply Now!
To find out more, please get in touch with Ben Horne at 0274 656 903 for a confidential chat.
To apply for this vacancy you MUST be a New Zealand citizen, resident, or have already secured the right to work in New Zealand and therefore hold a valid visa.
At the appropriate stage we will request your references, we ask that you do not include them on your CV when applying.
At Tribe we have our guiding light to show us the way. We bring our whole selves to work. We encourage inclusion in every single interaction. We genuinely care about people and are curious about their stories. We celebrate all points of view. We will help you find your tribe, the same way we have. We’re all on a journey together so come along…
